GoConnect was born from a simple idea—to help local businesses when they needed it most. In early 2020, the Covid-19 outbreak was having a drastic effect on a broad range of businesses in Tokyo—in some cases, threatening their very survival. As an SME ourselves, we at Custom Media knew we needed to help, and took action by doing what we do best—advertising and marketing.
We created a platform that allowed SMEs, entrepreneurs, independent businesses and other local companies to promote their goods and services, free of charge. Connect, as we were called then, went live on March 30, 2020.