Bilateral ties have never been stronger, claim UK-Japan observers this year. First came the new British Shop grocery store in Shibuya, then 40 elite sumo stars competed at the Royal Albert Hall to help promote Japanese culture abroad, and now Japan fans in the UK are queuing for their favourite flavours, reads, fashion and lifestyle…
Explore Sendai through its rich history, natural beauty, and culinary delights—from sushi by the station to mountain temples, sake tastings, beef feasts, and tranquil onsen escapes.
Nestled in the mountainous southern area of Nagano Prefecture, Kiso Village stands as a testament to Japan’s rich cultural heritage.
The Foreign Correspondents’ Club of Japan recently organized a tour of Ozawa Shuzo, a sake brewery in Ome, western Tokyo.
Observers say fusing tradition and innovation is a bold strategy to carve out a niche in the high-end local and global market, which will be closely watching how this sake appeals to the palates of connoisseurs and judges.
Sakeist helps newcomers and experienced nihonshu fans alike enjoy this storied beverage. After decades of decline, the company is sparking renewed interest in Japan’s national drink.